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Knee deep in the big muddy: The survival of emerging market firms in developed markets SR Miller, DE Thomas, L Eden, M Hitt – Management International Review, 2008 – Springer … of developed market firms, but their efficacy for subunits of emerging market firms (EMFs) … a position of double disadvantage: The firms incur additional costs of doing business abroad… Save Cite Cited by 119 Related articles All 14 versions